Milan Fashion Week Highlights

Step into the glamour, style, and innovation world as we unravel the captivating highlights of Milan Fashion Week, where iconic designers, trendsetters, and fashion enthusiasts converge to celebrate and redefine the future of fashion.

Vogue Runway

  • Etro FW24 was amazing with its models wearing huge face-designed pieces of jewelry and designs with the brand’s signature style. The creative director Marco de Vincenzo said, “In the journey I have taken, there are no maps. But if one existed, here at Etro, it would be a document like this; the old project of fabric on paper.”

  • Elegant Max-Mara, once again, connected the audience with elegant designs. Long dresses with tailor-made suits and pants with structured line blazers. We could see the quiet luxury on the runway of Max Mara.

  • Romance of Armani. A cool and dark palette combined with eco-furs and jacquard fabrics. The final scene of the show was unreal and romantic under a fake snowfall with the umbrellas.

  • The sexy Tom Ford closed the second day of Milan Fashion Week. Military coats and jackets, miniskirts, furs, and stretch dresses with leather and velvet, the brand showed its sexiness under the creative director Peter Hawkings.

  • “Milan loves the low profile. It has the charm of discretion. It may seem anonymous, but it’s never trivial... It doesn’t exceed anything.” Matteo Tamburini, the creative director of Tod’s, wrote on social media. The tram depot represented his view, and the looks of the show represented the everyday style of Milan.

  • “My dreams, like my fashion, always dialogue with the real,” said Sabato De Sarno, the new creative director of Gucci. Everyone was waiting for Sabato’s second womenswear FW24 collection. He explained the collection as “what I hate with what I love to make something new.”

  • Versace closed the third day of Fashion Week with punk. Rebel girls and shy genius boys. The collection was sexy, typical Versace style. The color palette comes from iconic Versace colors and combines with charming dresses and vamp aesthetics from the 80s.

  • Domenico Dolce and Stefano Gabbana, with nearly 40 years of experience, did an unbelievable collection again which focuses on tuxedos. We also saw a lot of lingerie, furs, long dresses, and veils. It’s “the ultimate symbol of pure style,” they said.

  • The keyword for Bottega Veneta’s FW 24 is “simplicity.” “The initial idea was to reduce to almost the function- only reduce not to the minimum, but to a maximum. I was interested in making a monument out of the everyday,” Matthieu Blazy said. He was inspired by the Italian landscapes for this collection.

  • Avavav never fails to surprise us, as always. Models paraded a runway filled with garbage thrown right by the audience, which represents the extremism of hate on the web which is increasing every day. The show ends with a pie in the face of Beate Karlsson, creative director of Avavav.

Photo: Umberto Fratini / Gorunway.com

As Milan Fashion Week drew to a close, each designer contributed a unique chapter to the narrative of style. From Etro's extravagant jewelry to Max Mara's quiet luxury and Armani's romantic palette, the runway showcased a diverse range of expressions. Gucci's Sabato De Sarno played with the dichotomy of love and hate, while Avavav made a bold statement against online extremism, ending with a provocative pie-in-the-face moment. Milan Fashion Week, with its blend of tradition and innovation, once again demonstrated the city's enduring influence on the world of fashion.

Roda Irmak Kalkan

Roda, a student of International Fashion Management in Rome, seamlessly blends her passion for art and fashion with her role as an editorial intern and creative writer.

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